This week’s ads are mobile in more ways than one – featuring campaigns from around the world and showcasing an array of mobile ad formats and concepts. Turkish Airlines takes us globetrotting with celebrity athletes, BMW shows off its latest mobile innovation, Vodafone promotes the power of mobile advertising, and an HPTO from news site Prothom Alo literally takes flight. Enjoy!
Country: South Africa
Advertiser: BMW
Media Agency: Vizeum
Creative Agency: Gloo
Built Using: Sizmek Workshop
Link to Ad: Click Here
This sleek BMW ad makes the most of mobile technology to show off the Connected Drive experience. Just scan the QR code with your mobile device to sample how Connected Drive remote technology enables BMW owners to remotely control the locks, horn or lights of their cars – even warm up the seats!
Country: Turkey
Advertiser: Turkish Airlines
Media Agency: Vivaki TR
Publisher: CNBC Mobile App
Built Using: HTML5 Workspaces
Link to Ad: Click Here
Basketball star Kobe Bryant and soccer icon Lionel Messi are in an epic mobile face-off for selfie supremacy. Armed with cameras and Turkish Airlines – the carrier that flies to more countries than any other – these superstars show up and show off across the globe.
Country: Bangladesh
Advertiser: Prothom Alo
Media Agency: Prothom Alo
Creative Agency: Sizmek India
Built Using: Sizmek Workshop
Link to Ad: Click Here
Popular online news site Prothom Alo created this ultra-creative campaign for its anniversary celebration. The campaign features high flying birds that come swooping in from the left and right gutters, causing the entire page to flip over to a unique and dramatic takeover.
Country: Turkey
Advertiser: Vodafone
Media Agency: Mindshare TR
Creative Agency: C-Section
Publisher: Acunn Mobile App
Built Using: HTML5 Workspace
Link to Ad: Click Here
Customers are everywhere, and with Vodafone’s Kolay advertising service, small enterprises can reach them with ease. That’s the message of this animated mobile campaign from Vodafone. It’s mobile advertising about mobile advertising – at its best!